The problem

Unwired Logic, a leading player in the digital transformation space, approached us for a website redesign. With a strong track record of delivering 'right-sized' solutions to their B2B clients, they aimed to solidify their dominance in the APAC region. However, despite their expertise, their website failed to convey their unique value proposition effectively, leaving their brand lagging behind.

The solution

We started our journey with Unwired Logic by really getting to know them during a brand strategy session. This session allowed us to discover their true identity, what they stand for beyond the technical jargon, and who they're reaching out to. Aaron's passionate conversations were a real source of inspiration, and we made sure his enthusiasm for Unwired Logic's mission was a big part of their brand, to truly reflect their sincere commitment.We then crafted clear, concise messaging that resonates with their audience, setting the groundwork for all future content strategies and ensuring all communication feels genuine. When it came to redesigning their website, we chose an image-centric approach to highlight the real people and solutions. Lastly, we infused the new branding into their pitch decks and marketing materials, ensuring consistency and preparing their brand for the future.

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